Agent Detail Page vs. Agent Landing Page

Agent Detail Page
  • An "Agent Detail Page" is a specific type of content page that provides a profile for an agent
  • These profile photos and the name of the agent will be automatically pulled into the "Meet the Team" page
 Agent Landing Page
  • In addition to providing a profile for the agent, the "Agent Landing Page" enables an agent to override the lead assignment process and assign leads to a specific agent 
  • When a lead visits the "Agent Landing Page", a cookie is set in the visitor’s browser. 
  • Once the lead navigates away from the page and submits a registration form on another page, such as a property detail page, the lead assignment goes to the agent whose name was tracked in the cookie set by the "Agent Landing Page" first
  • Agents can send leads directly to their "Agent Landing Page" through links on business cards, emails, social media posts, and more
  • Leads must first land on the "Agent Landing Page" and must not have visited the website before to be assigned directly to this agent